How the Adaptive Brand executive brief has changed over time. Each entry preserves an earlier published version; the live brief stays canonical.
2026-09-20 version
The version published before the 2026 audit. That audit corrected the Air Canada slide (the tribunal ordered the airline to pay for the invented discount, not to honor it), dropped a wrong year from the A2UI mention, softened “every harness” to “nearly every harness” for AGENTS.md, and added one sentence to the executable-rubrics box: decision models such as TypeSafe’s Jev now grade a bounded rubric line in milliseconds, with a confidence you can threshold. The same day’s editorial pass made the “five moves” slide honest about the two tutorial steps it skips, moved “the industry is converging” to the past tense, extended the artifacts slide’s source line to the chapters that cover evals and traces, and dropped a straw man from a slide title.
2026-07-08 version
The version published before the 2026 audit added Google's A2UI protocol to the five-artifacts slide as external convergence, and named the Linux Foundation's Agentic AI Foundation on the governance slide as the neutral steward now under the portability argument.


